JJC (Abdul Bello) aka Skillz, is a Rapper/Singer/Song Writer whose career has spanned over 16 years. He was the producer and creator of the multi-platinum and award winning group Big Brovaz who had four Top 10 singles in the charts and immense success. He has also produced music with the likes of chart topping artists in the UK and USA such as; Jamelia, Lemar, Liberty X and Genuwine.
After conquering the Pop and Urban music market, JJC set his sights on putting African and Nigerian music sounds on the map by creating and pushing the ‘AFROPEAN’sound as it became coined which is know today also as AFROBEATS worldwide.
JJC went on to create and head the African Super group, JJC & 419 Squad who went on to release chart busting hits (GBAO, Kilosele, to name a few) which helped the group win the ‘Best African Group’ category at the 2004’s KORA All Africa Music Awards (the pan-African equivalent of the Grammy Awards ).
On the Africans scene JJC is established as one of the leading African hip-hop artist, and has played a role in developing other great African artist who are known worldwide such as D ́Banj (Most selling artist in Africa 2006, 2007 ,2008), Don Jazzy, the 419 Squad, Weird MC, Olu Maintain, Bouqui).
JJC together with his group the 419 Squad won numerous awards including: performance: JJC & 419 Squad has thrilled audiences at the WOMAD (2004 & 2003), RESPECT and LONDON UNITED/ RISE festivals and also at the launch of the BBC’s AFRICA LIVES season at the British Museum, as well as at the Fast Forward event on London’s Trafalgar Square.
JJC has also performed in Nigeria, America, Italy and France. In April 2005, JJC & 419 Squad performed alongside Ludacris at ‘MTV 100th LIVE’ in Abuja, Nigeria, to mark the launch of MTV’s 100th channel, MTV base in Africa. Highlights from this show have been shown on MTV channels worldwide – broadcast to 418.8 million households in 164 countries around the world.
JJC & 419 Squad were the first African act to have been guests on Tim Westwood’s BBC Radio 1 Rap Show (UK) and Charlie Gillett’s BBC London World music show. JJC was previously a BBC 1Xtra radio DJ (African Vibes) and has also presented a number of other one-off BBC radio programmes as well as a one-off special on France’s No.1 taste-making station Radio Nova.
JJC has always worn the badge of African on his chest with pride. Having lived in the UK for a number of years JJC always felt that no matter where one was in the world as an Nigerian and African, there was a pride he believed Africans needed to carry with us so he released the monster hit, “We Are Africans”, with the official video having attracted over 2 million YouTube views post its release with seven additional remixes to date and counting.
“We Are Africans “as a song is an anthem – in fact it could be labelled as the national anthem for the United States of Africa, a concept which signifies the unification and reinvention of Africa and Africans from all parts of the Diaspora. Like James Brown’s “Say it Loud” many years before, “We Are Africans” combines the sentiment of pride, unity and positivity, whilst being controversial to some. Remixes include from Sierra- Leone, Zimbabwe Nigeria to name a few.
“AWOO” became the proud cry African’s worldwide young and Old would shout “ We Are Africans ” to symbolize the immense personnel connection Africans from London to New York to Lagos to South Africa had with the song.
JJC the International African is always looking for a theme in which to always promote Africa and enhance her global image went ahead and released the chart topping single, “African Skank” video in 2012 which topped African video playlists. In shooting the Video for “African Skank ”, JJC was able to pioneer yet another industry movement by having the first African Flash Mob dance video.
2014 also saw JJC release popular singles, “Feeling You”, “Eru”.
JJC made a bold start to 2015 having released the upbeat melody, “My Life” and current new single, “Save the Last Dance” of which the official video was directed by popular videographer, Moe Musa.
On the verge of releasing another monster album that has been highly anticipated in April 2015 after 16 years in the industry JJC has no intention of slowing down.
Giving Back/ Charity Works
JJC has always looked for a medium to give to the community as in his own words “What legacy do we leave behind after we are gone? I want to be able to influence and make a difference in the life of other in any way possible’’ .
1. Walk for Aids 2012 (Creating Awareness )
2. SWAT (Unleashing Creativity in the Youths 2013) over 300kids from 14 different countries. JJC gave a creative class seminar and lecture.
3. Joyful Joy (Malaria & Aids Charity 2014) helped raised fund and create awareness to provide products for those less fortunate.
Top Performances include
1. AfroBeat Festival(Hammersmith Apollo) UK 2011 featuring, WizKid, P-Square, BigBoyz Allstars
2. African Music Awards 2010 UK
3. MTV Base Africa’s televised launch in Abuja
4. Nigeria 50 th at Trafalgar Square, London 2010
5. WOMAD 2003 & 2004 festivals
6. Ay Show O2 Arena, London 2010
7. Feladeration 2011,2012,2013,2014 Lagos, Nigeria
8. Nigerian Music Video Awards 2011
9. Lagos State New Year Celebration (2013)
10.Corporate Elite Black Tie Event 2014 Lagos, Nigeria